Strategic Partnerships Lazarus Labs has a history of partnering with IBM to deliver integrated solutions, suggesting openness to enterprise-grade collaborations. Position sales conversations around integration services, API connectors, and managed solutions to scale customer offerings within established tech ecosystems.

Ecommerce Enablement The tech stack includes Bold Commerce and cart functionality along with marketing tags, indicating strong online commerce capabilities. Opportunities exist to upsell conversion rate optimization, checkout enhancements, loyalty programs, and ad-tech consulting to boost online revenue.

Growth Readiness With a small team (2-10 employees) and revenue in the 1–10 million range, Lazarus Labs appears to be in a growth phase and could benefit from scalable services such as marketing automation, cloud-based CRM, onboarding programs, and scalable partnerships to support expansion into new wellness offerings.

Marketing Tech Stack Active use of Prebid, Facebook Pixel, and Google Tag Manager shows strong online marketing and data-tracking practices. Propose analytics consulting, privacy-safe data governance, and CRM/integration services to maximize ROAS and simplify data flows.

Regional Opportunity Located in Marietta, Georgia and part of the Atlanta metro area, Lazarus Labs can leverage regional networks to pursue partnerships with gyms, corporate wellness programs, and healthcare providers across the Southeast, including pilot programs and local channel partnerships.