Clean Label Advantage Lebby Snacks’ dry-roasted chickpeas are oil-free, salt-free, and free of additives, anchored by a centuries-old Mediterranean recipe. This clean-label positioning creates opportunities with natural and premium grocers, Mediterranean specialty retailers, and potential private-label or co-branding deals with wellness brands and retailers seeking healthier snack options.

DTC Readiness Retail-ready digital infrastructure on Shopify and AWS enables scalable D2C growth and wholesale partnerships. Opportunities include establishing a dedicated wholesale portal, trade promotions, and co-branded marketing programs with retailers and influencers to drive in-store placements and online sales.

Office Snack Programs Past wholesale exposure through WeMRKT and a Brooklyn base signals fit for office, coworking, university dining, gym cafés, and convenience-store snacking programs. Propose multi-pack formats, recurring orders, and distributor partnerships to expand on-site and campus foodservice channels.

Regional Growth Lean team and USPS-based logistics support scalable national distribution via regional wholesalers and distributors. Prioritize East Coast expansion and then broaden to other regions with consistent supply, retailer onboarding, and shelf-placement initiatives.

Premium Positioning Distinctive oil-free and additive-free credentials, coupled with a traditional recipe, support premium shelf space and gift-oriented opportunities. Target private-label deals, co-branding with Mediterranean or wellness brands, and gift boxes for events and corporate gifting.