Insights

Expanding Market Presence BrickLink's status as the leading marketplace for genuine LEGO products, combined with its active international trading community, presents significant sales opportunities for LEGO brand extensions, exclusive product lines, and related merchandise targeted at passionate collectors and builders worldwide.

Digital Engagement Growth The company's innovative digital building software Studio and its online community features such as galleries and voting systems indicate a strong digital engagement platform, which can be leveraged to promote new digital products, memberships, or premium content memberships to committed users.

Community-Driven Innovation BrickLink’s ongoing fan-designed sets and nominations for new series demonstrate a highly active and creative user base, opening avenues for collaborative product development, sponsored contests, and exclusive fan-inspired product lines designed to boost sales and brand loyalty.

Strategic Acquisition Opportunities Since LEGO acquired BrickLink, there is potential to synergize BrickLink’s marketplace and digital tools with LEGO’s broader retail and digital ecosystems, offering cross-promotional sales, exclusive virtual items, or limited-edition sets to capitalized on LEGO's global customer base.

Event and Content Monetization With recent activities like vote-based support systems and set launches, BrickLink’s community-driven content can be monetized through sponsored events, branded competitions, or premium features, creating additional revenue streams aligned with the company's innovative approach.

Similar companies to LEGO BrickLink, Inc.

LEGO BrickLink, Inc. Tech Stack

LEGO BrickLink, Inc. uses 8 technology products and services including Amazon CloudFront, oEmbed, Webpack, and more. Explore LEGO BrickLink, Inc.'s tech stack below.

  • Amazon CloudFront
    Content Delivery Network
  • oEmbed
    Dev Tools
  • Webpack
    Development
  • Slick
    Javascript Libraries
  • core-js
    Javascript Libraries
  • Ubuntu
    Operating Systems
  • Apache HTTP Server
    Web Servers
  • Facebook Widget
    Widgets

Media & News

LEGO BrickLink, Inc.'s Email Address Formats

LEGO BrickLink, Inc. uses at least 1 format(s):
LEGO BrickLink, Inc. Email FormatsExamplePercentage
First@bricklink.comJohn@bricklink.com
85%
First.L@bricklink.comJohn.D@bricklink.com
9%
Last.F@bricklink.comDoe.J@bricklink.com
3%
FirLast@bricklink.comJohDoe@bricklink.com
3%

Frequently Asked Questions

Where is LEGO BrickLink, Inc.'s headquarters located?

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LEGO BrickLink, Inc.'s main headquarters is located at Irvine, California United States. The company has employees across 4 continents, including North AmericaEuropeAsia.

What is LEGO BrickLink, Inc.'s phone number?

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You can contact LEGO BrickLink, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is LEGO BrickLink, Inc.'s official website and social media links?

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LEGO BrickLink, Inc.'s official website is bricklink.com and has social profiles on LinkedIn.

What is LEGO BrickLink, Inc.'s NAICS code?

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LEGO BrickLink, Inc.'s NAICS code is 5112 - Software Publishers.

How many employees does LEGO BrickLink, Inc. have currently?

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As of June 2026, LEGO BrickLink, Inc. has approximately 70 employees across 4 continents, including North AmericaEuropeAsia. Key team members include President/Owner: T. N.Bricklink Store Owner: P. J.Store Owner: B. B.. Explore LEGO BrickLink, Inc.'s employee directory with LeadIQ.

What industry does LEGO BrickLink, Inc. belong to?

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LEGO BrickLink, Inc. operates in the Software Development industry.

What technology does LEGO BrickLink, Inc. use?

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LEGO BrickLink, Inc.'s tech stack includes Amazon CloudFrontoEmbedWebpackSlickcore-jsUbuntuApache HTTP ServerFacebook Widget.

What is LEGO BrickLink, Inc.'s email format?

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LEGO BrickLink, Inc.'s email format typically follows the pattern of First@bricklink.com. Find more LEGO BrickLink, Inc. email formats with LeadIQ.

When was LEGO BrickLink, Inc. founded?

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LEGO BrickLink, Inc. was founded in 2019.

LEGO BrickLink, Inc.

Software DevelopmentCalifornia, United States51-200 Employees

BrickLink is the leading marketplace for genuine LEGO products and contains an extensive catalog of every LEGO element and set you can think of. With an account, you can buy and sell LEGO elements and sets locally and internationally. You can also create Wanted Lists to keep track of ongoing projects, inventory, etc.

The BrickLink team started building Studio in 2014 with the goal of providing a robust digital building software where designers can not only build, but also render and create instructions. These all-in-one features allowed the software to be exclusively used for submitting designs to the AFOL Designer Program.

If you enjoy making your own creations, you can post them to the Studio Gallery where everyone can view and leave comments on your creation.

The team here at BrickLink is a small, diverse, and dedicated group of LEGO® fans. With a team that consists of less than 30 people, it’s no surprise that much like LEGO bricks, we have multiple roles that contribute to our vision. When we need a quick break, you can find us having a meal or coffee together in the kitchen. Or you can find us building the latest LEGO sets on “build nights” where we regroup and enjoy downtime.

Whatever the activity may be, we always strive to elevate team spirit and remain connected by learning from the BrickLink community and from each other.

Section iconCompany Overview

Headquarters
Irvine, California United States
Phone number
NAICS Code
5112 - Software Publishers
Founded
2019
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    LEGO BrickLink, Inc.'s revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    LEGO BrickLink, Inc.'s revenue is estimated to be in the range of $50M$100M

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