Strong Local Presence Lehigh Valley Business serves as a key regional media platform with a focus on Eastern Pennsylvania, making it an ideal partner for local business promotion and targeted advertising campaigns.
Digital Engagement Strategy With a robust tech stack including React, DoubleClick, and cloud distribution via Amazon CloudFront, the company is well-positioned to leverage digital channels for innovative advertising and content monetization opportunities.
Community Leadership Events Regular hosting of influential events like Best Places to Work and Forty Under 40 highlights opportunities for sponsorship, brand positioning, and partnerships with local business leaders and emerging professionals.
Growth and Recognition Recent initiatives like the Power 100 and recognition within the business community indicate an expanding influence, presenting opportunities for premium content sponsorship and exclusive advertising packages.
Acquisition and Expansion Under ownership by DBS Bank Australia, Lehigh Valley Business has potential for cross-promotional initiatives, financial services integration, and leveraging banking sector relationships to expand product offerings.