Innovative Solutions Lely offers innovative solutions for dairy farmers, such as the sand flushing system and the award-winning Lely Collector 120. Highlighting these unique products can attract farmers seeking advanced and efficient farm technology.

Partnerships and Collaborations Lely has established partnerships with organizations like Guernsey Farmers' Association, opening doors for collaborative projects and cost-effective solutions. Leveraging these partnerships can lead to new sales opportunities and product expansions.

Commercial Hub Launch The launch of Lely Park as a commercial hub presents a prime location to showcase products and services. Utilizing this hub for product demonstrations and events can attract potential customers and drive sales growth.

Market Differentiation With a focus on sustainability and ease of farm management, Lely stands out from competitors like GEA and DeLaval. Emphasizing these unique selling points can help in positioning Lely as a preferred choice for environmentally conscious farmers.

Addressing Dissatisfaction The class-action lawsuit against Lely North America presents an opportunity to address customer concerns and improve product quality. Proactive measures to resolve issues can rebuild trust and enhance sales by showcasing commitment to customer satisfaction.