LFS Asset Management
Financial ServicesCalifornia, United States11-50 Employees
LFS Asset Management operates as a financial services firm focused on wealth management in the San Francisco Bay Area, serving the Peninsula, Silicon Valley, and San Francisco. The firm emphasizes a comprehensive approach that coordinates investment strategies with tax planning and estate conservation to help clients optimize wealth accumulation and preserve capital over time. Its principals include John Lau, a Certified Financial Planner, CPA, and registered investment adviser, who leads the organization and contributes to broader financial discussions through published works and articles. Based in Burlingame, California, the company serves individual clients and maintains a relationship with Fortune Financial Services, Inc. as the securities distribution channel, while noting that LFS Wealth Advisors and Fortune Financial Services are separate entities. A recent development noted is the firm’s response to market conditions around March 2020, with a published update addressing coronavirus impacts on markets. The firm has a long-standing presence in the region, with more than two decades of experience in helping clients avoid costly mistakes in planning for the future.