LiftLab Employee Directory
Software DevelopmentCalifornia, United States51-200 Employees
LiftLab is a software development company based in Oakland, California, specializing in marketing analytics and forecasting. Its software aims to optimize marketing spend and revenue projections to improve efficiency, growth, and profitability. The firm employs a framework that blends economic modeling with media experimentation to deliver insights into how growth and profitability dynamics affect brands and agencies. Its client roster includes Thrive, Cinemark, Pandora, Skims, and Birkenstock, illustrating its focus on large marketers and media agencies. In recent news, LiftLab announced a partnership with Stellair AI, signaling an expansion of its capabilities in full-funnel media planning.