Mid-size Utility Target Lighthouse Electric COOP as a mid-sized electric cooperative with a manageable revenue range and 11-50 employees, suggesting a sales approach that focuses on efficiency-enhancing solutions and cost-effective technology upgrades.

Digital Modernization Their tech stack includes BootstrapCDN, Cloudflare, reCAPTCHA, Google Tag Manager, analytics tools, and Ruby on Rails, indicating openness to web- and cloud-based modernization, security enhancements, and scalable application development partnerships.

Analytics & Security Active use of Google Analytics, Piwik PRO Core, and security headers implies opportunity to offer advanced analytics, privacy-compliant data platforms, and security hardening or monitoring services tailored for utilities.

Revenue Scale With annual revenue in the 25–50 million range, there is potential for value-driven, ROI-focused solutions (e.g., efficiency upgrades, grid analytics, customer engagement platforms) that fit a mid-market utility budget.

Competitive Positioning Comparables show Lighthouse sits between smaller co-ops and large players; selling propositions could emphasize cost savings, streamlined deployments, and flexible pricing to align with utilities of similar size and procurement cycles.