Recent Acquisition Lighting Specialists was acquired by Mercer Zimmerman in July 2022, indicating potential opportunities to align offerings with Mercer Zimmerman's portfolio and explore integrated solutions across their client base.
Strategic Partnership The collaboration with Xicato, Inc. established in December 2020, positions Lighting Specialists as a key player in smart lighting and wireless controls, presenting opportunities to promote Bluetooth-enabled lighting products to clients interested in advanced lighting solutions.
Market Focus Operating within the lighting and electrical supply sector with a regional focus on Nebraska and Western Iowa, there is potential to expand sales efforts into these markets, targeting businesses seeking innovative and high-quality lighting products.
Revenue Potential With annual revenues between zero and ten million dollars and a mid-sized team, Lighting Specialists offers scope for upselling and cross-selling tailored lighting and control systems to contractors, developers, and facility managers seeking customizable solutions.
Technology Stack Utilizing modern web and SEO technologies like WordPress, Yoast SEO, and jQuery UI, the company demonstrates a focus on digital presence and marketing, providing opportunities to leverage digital channels for targeted outreach and lead generation campaigns.