Insights

Strong Eco-Credentials Lilly and Sid's commitment to sustainability, with 95% of their clothing made from GOTS certified organic cotton, positions the brand as a leader in eco-friendly baby and children’s apparel. This eco-conscious approach appeals to environmentally aware consumers and retail partners seeking sustainable product offerings.

Award-Winning Reputation Having received multiple awards including the Loved By Parents Platinum Award and recognition as the Best Sustainable Kidswear Brand, Lilly and Sid enhance credibility and desirability, making them an attractive partner for premium retailers and boutiques looking to boost their sustainable and award-winning product lines.

Global Brand Presence With distribution in over 38 countries and placement in prestigious stores like Harrods and Harvey Nichols, there is a significant opportunity to expand partnerships with international luxury and mid-tier retailers interested in adding ethically produced, design-led children’s apparel to their collections.

Organic Growth Strategy Lilly and Sid's organic growth model, which relies on product excellence and customer advocacy over marketing spend, indicates a strong potential for developing strategic partnerships with brands and retailers that value authentic brand stories and sustainable product attributes.

Competitive Market Positioning Operating in a space with competitors like Mini Rodini and Joules, Lilly and Sid’s focus on exclusive, high-quality, planet-friendly products offers opportunities to target similarly minded retailers and consumers seeking premium sustainable options, especially in the eco-conscious parent market.

Similar companies to Lilly and Sid Fashion Group

Lilly and Sid Fashion Group Tech Stack

Lilly and Sid Fashion Group uses 8 technology products and services including TikTok Pixel, Microsoft Clarity, imgix, and more. Explore Lilly and Sid Fashion Group's tech stack below.

  • TikTok Pixel
    Analytics
  • Microsoft Clarity
    Analytics
  • imgix
    Content Delivery Network
  • cdnjs
    Content Delivery Network
  • Tawk.to
    Live Chat
  • Shopify Product Reviews
    Online Review Management
  • PayPal
    Payment Processing
  • HSTS
    Security

Media & News

Lilly and Sid Fashion Group's Email Address Formats

Lilly and Sid Fashion Group uses at least 1 format(s):
Lilly and Sid Fashion Group Email FormatsExamplePercentage
FLast@lillyandsid.comJDoe@lillyandsid.com
25%
First.Last@lillyandsid.comJohn.Doe@lillyandsid.com
25%
FLast@lillyandsid.comJDoe@lillyandsid.com
25%
First.Last@lillyandsid.comJohn.Doe@lillyandsid.com
25%

Frequently Asked Questions

Where is Lilly and Sid Fashion Group's headquarters located?

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Lilly and Sid Fashion Group's main headquarters is located at London, London, GB. The company has employees across 3 continents, including AsiaEuropeNorth America.

What is Lilly and Sid Fashion Group's official website and social media links?

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Lilly and Sid Fashion Group's official website is lillyandsid.com and has social profiles on LinkedIn.

What is Lilly and Sid Fashion Group's NAICS code?

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Lilly and Sid Fashion Group's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Lilly and Sid Fashion Group have currently?

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As of October 2025, Lilly and Sid Fashion Group has approximately 11 employees across 3 continents, including AsiaEuropeNorth America. Key team members include Vice President Marketing: B. B.. Explore Lilly and Sid Fashion Group's employee directory with LeadIQ.

What industry does Lilly and Sid Fashion Group belong to?

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Lilly and Sid Fashion Group operates in the Retail Apparel and Fashion industry.

What technology does Lilly and Sid Fashion Group use?

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Lilly and Sid Fashion Group's tech stack includes TikTok PixelMicrosoft ClarityimgixcdnjsTawk.toShopify Product ReviewsPayPalHSTS.

What is Lilly and Sid Fashion Group's email format?

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Lilly and Sid Fashion Group's email format typically follows the pattern of FLast@lillyandsid.com. Find more Lilly and Sid Fashion Group email formats with LeadIQ.

When was Lilly and Sid Fashion Group founded?

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Lilly and Sid Fashion Group was founded in 2009.

Lilly and Sid Fashion Group

Retail Apparel and FashionUnited Kingdom11-50 Employees

Designed to bridge the gap between traditional and contemporary, the multi-award winning baby clothes range is created in London Loved world Wide.
95% of our clothing is manufactured using GOTS certified organic cotton. The Global Organic Textile Standard is theworldwide leading textile processing standard for organic fibres, including ecological and social criteria

Lilly+Sid: Since LAUNCHING in 2009, Lilly + Sid has won many awards, including the prestigious Loved By Parents award 2022 PLATINUM winner Childrens Fashion category.
Stocked in some of the worlds finest stores including Harrods and Harvey Nichols and in over 38 countries world wide and over 4000 stores.
This is an amazing achievement for us, as we have never paid a penny in marketing, instead our ethos is to utilise any such budgets to develop the garments, increasing values for the customer via unbeatable product design.
It is therefore our customer who market our brand by spreading the word worldwide.

Turtledove London: Turtledove London was launched in 2016 as a mindful antidote to Fast Fashion.
We want to show the world a successful business model creating design led,
planet friendly clothing at price points accessible to many.
Four years later, our award-winning brand is stocked in over 3000 stores
worldwide and has a loyal following of like-minded customers. 
In our second year of trading, the Independent named us the Best Sustainable Kidswear Brand.
We were thrilled to come top of their global edit, and the recognition propelled our growth.
The Turtledove London collection can be found in over 3000 stores worldwide.

Section iconCompany Overview

Headquarters
London, London, GB
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2009
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M

    Lilly and Sid Fashion Group's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Lilly and Sid Fashion Group's revenue is estimated to be in the range of $1M

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