Strong Industry Focus Lion Financial Inc specializes exclusively in swimming pool financing, establishing itself as a niche provider with over 34 years of experience and a large customer base, highlighting a stable market position and potentially loyal customer referrals.

Active Partnership Network The company has recently partnered with multiple pool installation and remodeling businesses such as Cypress Custom Pools, Blue Wave Pools, and Allstar Pool Company, indicating opportunities to expand collaborations with other industry service providers seeking financing solutions.

Recent Market Expansion Frequent recent partnerships in 2025 suggest aggressive growth strategies—targeting contractors and construction companies—creating opportunities to upsell financing services or co-branded programs.

Robust Online Tools Utilization of diverse digital tools like Shopify, MySQL, and Bing Ads indicates an active online marketing approach and a technology-enabled sales process, making it easier to target modern consumers and streamline lead conversion.

Revenue and Market Potential With current revenue under 1 million, there is significant growth potential—especially by leveraging partnerships and digital channels—highlighting opportunities for expanding market share within the pool financing niche and attracting larger contractors.