Strategic Inventory Lippert specializes in turning obsolete and slow-moving inventory into value for OEMs, presenting a sales opportunity to offer inventory reduction and legacy parts management services to on-highway truck, construction, mining, forestry, agriculture, and crane manufacturers.

Collaborative Promotions Recent partnership news with Total Truck Centers and Performance Corner around the Keys to Ride sweepstakes suggests marketing collaboration channels. Propose co-branded programs, bundled services, or joint promotions to expand reach and generate qualified leads.

3PL Capabilities Existing 3PL offerings such as Legacy Parts Management, Packaging & Co-Packaging, Kitting, and Government Sales Management indicate cross-sell potential to customers seeking end-to-end logistics solutions, especially for aging inventories and government procurement needs.

Financial Health Signals Reported revenue range of 25 to 50 million and a mid-size employee base imply a scalable partner for mid-market OEMs. Target mid-sized fleets and suppliers in the transportation and heavy equipment sectors that require reliable inventory optimization.

Technology Backbone Tech stack including AWS, Azure, WordPress, Shopify, and integrated payment and communication tools suggests capability to support digital storefronts, e-commerce parts sales, and scalable logistics platforms—offer enhanced digital procurement and parts access solutions.