Global expansion Liquid I.V. is expanding beyond the U.S. with a June 2026 launch of Sugar-Free in India, presenting a new growth frontier for distributors and retailers in a large, hydrated-andsport-conscious market.

Strategic partnerships Active collaboration with premium brands and entertainment properties including Sony Pictures for Spider-Man marketing, McLaren Automotive, and Formula 1 events suggests meaningful co-branding and sponsorship opportunities to reach affluent, trend-conscious consumers.

Category leadership As the number one powdered hydration brand in America with a robust product ecosystem and a sugar-free line, there is strong competitive leverage to upsell retailers on premium hydration solutions and cross-sell to health-conscious shoppers.

Impact storytelling Sustainability and social impact are core, with a commitment to donating a substantial number of servings and directing over 1% of revenue to impact programs, offering a compelling angle for retailers and corporate partnerships focused on purpose-driven sales.

Retail and e-commerce reach Widely available across 40,000+ retailer doors and online, plus a diversified product line (including Energy, Immune Support, Kids, Gut Health, and Sleep variants), enabling multi-channel sales discussions and bundled promotions for retailers.