Expanding Entertainment Offerings With over 1,500 slots, table games, multiple restaurants, and a vibrant event center featuring national acts, Little River Casino Resort offers a comprehensive entertainment experience, presenting opportunities to upsell technology solutions, loyalty programs, and event management systems.

Strategic Partnerships The recent partnership with BetRivers and PlaySugarHouse indicates a focus on expanding digital and online gaming platforms, which can be leveraged to introduce innovative marketing tools, sportsbook solutions, and customer engagement platforms.

Tourism and Local Market Located near the Victorian port city of Manistee, the resort attracts both local and tourist visitors, providing avenues for targeted marketing, personalized promotions, and hospitality technology to enhance guest experiences and increase patron loyalty.

Operational Resilience Despite challenges like the COVID-19 exposure incident, the resort’s adjustment to stringent health measures demonstrates resilience, suggesting opportunities to introduce health and safety technology solutions that can appeal to health-conscious guests and regulatory requirements.

Growth and Revenue Potential With a revenue range of $25M to $50M and a workforce of up to 1,000 employees, there is significant potential for scalable technology, staff management solutions, and revenue-boosting tools tailored for mid-sized gaming resorts seeking operational efficiencies.