Analytics Opportunity Leverage Facebook Pixel tracking and Yoast SEO Premium to optimize donor acquisition and engagement funnels. Offer analytics audits, funnel optimization, retargeting campaigns, and SEO/content strategy to improve reach and conversions.
Site and CMS Their site runs on Telerik Sitefinity and uses modern UI tooling. Propose site performance optimization, accessibility improvements, security hardening, CMS maintenance, and content strategy services to keep the digital presence effective and scalable.
Fundraising Growth With a modest revenue base and ecommerce capabilities, there is an opportunity to expand donation programs, set up recurring giving, optimize donation funnels, and integrate donor CRM analytics to boost retention and average gift size.
Content Monetization Biblical teaching content can be monetized through paid courses, digital resources, or memberships. Propose gated content, course modules, and storefront enhancements to unlock new revenue streams while aligning with mission.
Partnership Enablement Small team size suggests a need for managed services and staff training. Offer retainer web and marketing support, CMS and tool training, and explore partnerships with larger religious networks to broaden reach.