Local TV leadership Target advertisers seeking scalable local TV and streaming reach should engage Locality as a premier platform with nationwide DMA coverage and 11 office locations, highlighting their capacity to activate local inventory at scale for national campaigns.

Expansion momentum Recent leadership hires in sales and the acquisition of Debenmedia signal a rapid expansion of capabilities and go-to-market reach.Position this as an opportunity to partner on broad national campaigns leveraging enhanced planning, cross-channel optimization, and data-driven local activation.

Data driven The integration with Nielsen and the data driven Collective offering create a strong value proposition for advertisers seeking measurable local impact. Emphasize improved insights, attribution, and performance of local TV spend across broadcast and streaming.

Tech stack Leverage Locality’s tech stack including Google Ads tracking, FreeWheel, Ruby on Rails, and cloud tooling to pitch streamlined campaign setup, attribution, and robust IT-backed reporting for advertisers migrating from national to local inventory.

Financial health With revenue in the upper mid-range and a growing team across multiple offices, approach prospects with confidence in long-term partnerships and scalable, repeatable local video programs that can be expanded as advertiser spend grows in local markets.