Executive Leadership Refresh Loewen recently hired Neil Fast as the President and CEO, signaling a potential shift in strategic direction and a fresh perspective that could lead to new sales opportunities.
Revamped Website Launch With the recent launch of a new website as part of a marketing campaign, Loewen has enhanced its online presence, providing a platform for increased customer engagement and potential lead generation.
Experienced Sales Leadership The appointment of Steve Donner as the senior vice-president of sales and customer experience highlights a strong focus on sales growth and customer satisfaction, potentially opening up avenues for expanded market reach and revenue generation.
Luxury Market Focus As a brand known for delivering luxury windows and doors, Loewen has a competitive edge in targeting high-end homeowners, architects, and custom builders seeking premium quality products, presenting a niche sales opportunity in the luxury segment.
Industry Competitive Landscape With similar companies like Atrium Windows & Doors, Andersen Corporation, and JELD-WEN in the market, Loewen can leverage industry comparisons to differentiate its offerings, capitalize on unique selling points, and tailor sales strategies for a competitive edge.