Longren & Parks - Experts in Marketing Communications- Lead Generation, Press Releases, PR, Websites Employee Directory
Advertising ServicesMinnesota, United States2-10 Employees
Longren & Parks is a small advertising services firm based in Eden Prairie, Minnesota. It presents itself as an alternative to traditional advertising agencies, prioritizing practical MarCom program design over awards-driven work. The company analyzes audience needs and how to reach engineers, specifiers, and decision-makers, and it considers whether content should be accessed in print or online. It then builds a cohesive marketing communications program by integrating planning, literature design and print management, media planning and buying, lead generation and tracking, advertising across print and web, copywriting, publicity, web design, ebusiness, email marketing, and sales incentives. The firm targets organizations seeking coordinated marketing communications that support sales and customer engagement, focusing on issues of audience clarity, channel choice, data accessibility, and the intended use of materials by sales teams. With a small team and service footprint in advertising services, Longren & Parks emphasizes aligning marketing activities with client constraints around customers, prospects, products, deadlines, and budgets, aiming to deliver a coordinated program and tangible outcomes.