LOOKLOOK
Market ResearchNew York, United States11-50 Employees
LOOKLOOK operates as a market intelligence platform that delivers consumer insights to a range of large clients, including Fortune 500 companies and leading luxury houses across beauty, fashion, travel/hospitality, and automotive. It provides custom-designed research aligned with each client's objectives, enabling direct engagement with consumers to understand shopping behavior and purchase intent, and to inform product innovation and brand strategy. The company also curates exclusive invite-only communities of luxury buyers worldwide, called LuxuryVerse, to supply clients with bespoke insights. Based in New York City, LOOKLOOK operates within the market research sector and serves a mid-sized team addressing complex consumer insights needs. The LuxuryVerse ecosystem includes regional groups such as the U.S. LuxuryVerse and China LuxuryVerse, as well as themed communities like BeautyVerse for prestige beauty enthusiasts and MachoVerse for male luxury buyers. In late 2023, LOOKLOOK expanded its LuxuryVerse presence in China with a pulse-check report examining the mindset and factors influencing Chinese female luxury buyers’ purchases.