Looper Insights Email Format
Software DevelopmentEngland, United Kingdom51-200 Employees
Looper Insights is a mid-sized software development company based in London, England. It has built a dataset that tracks digital assets across smart TVs, set-top boxes, game consoles and streaming devices, including both paid placements and editorial content. The company uses a proprietary metric called Media Placement Value to help marketers, distributors and device manufacturers understand performance across connected TV and video on demand. This approach enables clients to form a holistic view of how assets perform across platforms and placements to inform strategic decisions. Its primary customers are marketers, distributors and device manufacturers seeking to measure and optimize CTV/VOD performance. In June 2026, Looper Insights announced a partnership with State of Streaming to provide exclusive, data-backed editorial content for streaming, advertising and media executives.