Lopez Negrete Communications

Advertising ServicesTexas, United States51-200 Employees

Lopez Negrete Communications is an advertising services firm focused on reaching Hispanic consumers in the United States. It offers a broad range of marketing and communications services, including strategic planning, brand development, creative production, research and insights, media planning and buying, digital marketing, public relations, and promotions. It serves major brands such as Bank of America, Walmart, McDonald's, Hyundai Motor America, Sam's Club, Mattress Firm, Phillips 66, and Motiva Enterprises.
Founded in 1985 by Alex and Cathy López Negrete, the agency is based in Houston, Texas, and is described as the largest independent Hispanic-owned full-service agency in the United States. In 2024, it earned Silver and Bronze honors at the David Ogilvy Awards for its Viejos Cuentos campaign for Hyundai's all-electric IONIQ.

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