Conservation partnerships Potential sales opportunity through collaborative conservation initiatives with other zoos and wildlife organizations, leveraging the LA Zoo’s established international role in endangered species preservation to offer joint sponsorships, donor engagement programs, or grant-funded conservation projects.

Community engagement Audience expansion and sponsorships can be pursued by aligning with local cultural and community groups, given the zoo’s history of partnerships with Plaza de la Raza and African conservation partners, to develop educational programs, events, and experiential marketing campaigns.

Digital and media Leverage the zoo’s digital footprint and tech stack (CDN, forms, recaptcha, publishing tools) to upsell digital fundraising platforms, ticketing optimizations, and branded content partnerships that enhance visitor data capture and donor conversion.

Education and events Cross-sell experiential learning experiences and corporate volunteering programs, capitalizing on the zoo’s 133-acre footprint and diverse species to offer venue rentals, school partnerships, and employee engagement activities for local businesses.

Reputation recovery Given recent negative evaluations regarding elephant welfare, position opportunities around welfare improvement projects, transparency-driven reporting, and high-visibility campaigns to restore trust, while offering consultancy, exhibit modernization services, or fundraising for welfare-focused initiatives.