Insights

Customer Centric Growth Material positions as a global strategy, insights, design and technology partner focused on customer centricity in a digital‑first world. This suggests a sales opportunity to offer end-to-end customer experience transformation, including measurement systems and human understanding tools to help clients build transformational relationships with customers.

Data‑Driven Expertise LRW emphasizes data analytics, modeling and multiple data streams to uncover growth levers in strategy, branding and experiences. A compelling upsell for potential clients seeking advanced analytics, custom modeling, and actionable insights to inform product, marketing and customer engagement decisions.

Technology Stack Fit Their tech footprint includes tools like Envoy, Cloudflare Bot Management, Ahrefs and custom infrastructure, indicating comfort with tech-enabled research and measurement. This opens opportunities to discuss scalable research platforms, digital governance, and secure data pipelines for enterprise clients.

Mid‑Market Growth Readiness Reported revenue range of 50 to 100 million with a 51–200 employee base positions the firm as a growing, mid‑market player. Prospects include mid‑size brands seeking trusted partners for scalable strategy and insights programs, with potential for multi‑year, multi‑project engagements.

Global Collaboration Angle Described as a California‑born global collaboration of data‑driven companies, offering cross‑functional capabilities across strategy, insights, design and technology. This can be leveraged to propose integrated, global programs for multinational clients needing consistent customer insights and experiences across regions.

LRW: Now Material Tech Stack

LRW: Now Material uses 8 technology products and services including Amazon Advertising, Snowplow, Sentry, and more. Explore LRW: Now Material's tech stack below.

LRW: Now Material's Email Address Formats

LRW: Now Material uses at least 1 format(s):
LRW: Now Material Email FormatsExamplePercentage
FLast@lrwonline.comJDoe@lrwonline.com
97%
First.Last@lrwonline.comJohn.Doe@lrwonline.com
2%
LFirst@lrwonline.comDJohn@lrwonline.com
1%

Frequently Asked Questions

What is LRW: Now Material's phone number?

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You can contact LRW: Now Material's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is LRW: Now Material's stock symbol?

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LRW: Now Material is a publicly traded company; the company's stock symbol is WHLRW.

How much revenue does LRW: Now Material generate?

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As of August 2026, LRW: Now Material's annual revenue is estimated to be $50M - $100M.

What is LRW: Now Material's SIC code NAICS code?

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LRW: Now Material's SIC code is 8732 - Commercial Economic, Sociological, and Educational Research NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does LRW: Now Material have currently?

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As of August 2026, LRW: Now Material has approximately 181 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Vice President Assistant General Manager: G. S.Vice President And General Manager: J. C.Vice President Account Manager: N. K.. Explore LRW: Now Material's employee directory with LeadIQ.

What industry does LRW: Now Material belong to?

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LRW: Now Material operates in the Market Research industry.

What technology does LRW: Now Material use?

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LRW: Now Material's tech stack includes Amazon AdvertisingSnowplowSentryWhatsApp BusinessMauticAmazon PayPayPalAhrefs.

What is LRW: Now Material's email format?

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LRW: Now Material's email format typically follows the pattern of FLast@lrwonline.com. Find more LRW: Now Material email formats with LeadIQ.

When was LRW: Now Material founded?

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LRW: Now Material was founded in 1973.
LRW: Now Material logo

LRW: Now Material

Market ResearchCalifornia, United States51-200 Employees

Lieberman Research Worldwide, now operating as Material, functions as a global partner in strategy, insights, design, and technology to advance customer centricity in a digital-first landscape. Based in Los Angeles, California, the organization originated there and now collaborates across a worldwide network of data-driven partners.

It uses its own science-informed instruments to deepen human understanding and to inform customer-centric business models, experiences, and measurement systems that support transformational relationships between brands and people. Its work targets leading global brands, translating insights and analytics into growth across strategy, innovation, branding, and communication. The company combines advanced modeling across multiple data streams with a hands-on, advisory approach to deliver measurable impact.

Section iconCompany Overview

Phone number
SIC Code
8732 - Commercial Economic, Sociological, and Educational Research
Stock Symbol
WHLRW
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1973
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    LRW: Now Material's revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    LRW: Now Material's revenue is estimated to be in the range of $50M - $100M

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