Insights

Heritage Tourism Enhancement Lucy the Elephant continues to attract hundreds of thousands of visitors annually, offering opportunities to develop customized tour packages, premium experiences, and merchandise collaborations that capitalize on its status as America's oldest roadside attraction and a National Historic Landmark.

Experience Partnerships Recent collaborations with Airbnb indicate openness to unique accommodation experiences, suggesting potential for expanding themed overnight stays, special event hosting, or exclusive behind-the-scenes tours targeting niche tourist segments.

Digital Engagement Growth Active recognition in awards and media coverage demonstrate strong brand visibility, providing a platform to leverage digital marketing, sponsorships, and online ticketing or membership programs to increase visitor engagement and revenue streams.

Grants & Funding Opportunities Significant recent investments in renovation, including a $500K grant from the National Park Service, highlight ongoing infrastructure upgrades, creating potential for sponsorships, branded installations, or targeted fundraising campaigns aligned with preservation initiatives.

Event & Experience Expansion Participation in local events like lifeguard races and presidential campaigns showcase the site’s potential for hosting themed events, festivals, and experiential programs that attract local families, schools, and tourists seeking memorable cultural activities.

Similar companies to Lucy the Elephant

Lucy the Elephant Tech Stack

Lucy the Elephant uses 8 technology products and services including Gravatar, Microsoft 365, Priority Hints, and more. Explore Lucy the Elephant's tech stack below.

  • Gravatar
    Audio, Video, Graphics
  • Microsoft 365
    Email
  • Priority Hints
    Performance
  • Yoast SEO
    Search Engines
  • Google Tag Manager
    Tag Management
  • Breadcrumb NavXT
    Web Platform Extensions
  • Apache
    Web Servers
  • prettyPhoto
    Web Tools And Plugins

Media & News

Lucy the Elephant's Email Address Formats

Lucy the Elephant uses at least 1 format(s):
Lucy the Elephant Email FormatsExamplePercentage
FLast@lucytheelephant.orgJDoe@lucytheelephant.org
50%
FLast@lucytheelephant.orgJDoe@lucytheelephant.org
50%

Frequently Asked Questions

Where is Lucy the Elephant's headquarters located?

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Lucy the Elephant's main headquarters is located at 9200 Atlantic Avenue, Margate City, NJ 08402, US. The company has employees across 1 continents, including North America.

What is Lucy the Elephant's official website and social media links?

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Lucy the Elephant's official website is lucytheelephant.org and has social profiles on LinkedIn.

How much revenue does Lucy the Elephant generate?

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As of October 2025, Lucy the Elephant's annual revenue is estimated to be $3M.

What is Lucy the Elephant's SIC code NAICS code?

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Lucy the Elephant's SIC code is 7999 - Amusement and Recreation Services, Not Elsewhere Classified NAICS code is 712 - Museums, Historical Sites, and Similar Institutions.

How many employees does Lucy the Elephant have currently?

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As of October 2025, Lucy the Elephant has approximately 11 employees across 1 continents, including North America. Key team members include Vice President / Special Events Coordinator: J. T.Executive Director/C.E.O: R. H.Education Director / C.O.O: J. B.. Explore Lucy the Elephant's employee directory with LeadIQ.

What industry does Lucy the Elephant belong to?

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Lucy the Elephant operates in the Museums, Historical Sites, and Zoos industry.

What technology does Lucy the Elephant use?

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Lucy the Elephant's tech stack includes GravatarMicrosoft 365Priority HintsYoast SEOGoogle Tag ManagerBreadcrumb NavXTApacheprettyPhoto.

What is Lucy the Elephant's email format?

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Lucy the Elephant's email format typically follows the pattern of FLast@lucytheelephant.org. Find more Lucy the Elephant email formats with LeadIQ.

When was Lucy the Elephant founded?

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Lucy the Elephant was founded in 1881.

Lucy the Elephant

Museums, Historical Sites, and ZoosUnited States11-50 Employees

Originally named Elephant Bazaar, this ninety-ton elephant-shaped building was built in 1881 by James Vincent de Paul Lafferty, Jr. in hopes of selling parcels of land located near the beach in South Atlantic City, the area now known as Margate City, NJ.  

Constructed of wood covered in tin cladding, this example of novelty architecture originally served as a real estate office, however, for the majority of Lucy's existence, the structure has been used as a tourist attraction.  Hundreds of thousands of people have climbed the winding, spiral stairs located in Lucy's hind legs into the elephant's main hall located in the belly of the beast before ascending a second set of stairs leading up to the riding carriage on Lucy's back that overlooks the Atlantic Ocean and boasts a 360° view of Absecon Island the surrounding areas.  

Being located so closely to the ocean, the seaside environment constantly takes its toll on the structure.  After years of neglect and deferred maintenance, the structure had fallen into such disrepair that the City of Margate deemed it unsafe and condemned it in 1962.  Shortly after, the land where Lucy stood was sold to a condominium developer with plans to demolish the structure.

That's when a group of concerned citizens formed the Save Lucy Committee, a 501(c)3 nonprofit organization, who raised enough money in 30 days to move the decaying structure to city-owned parkland.  Thirty years and $1.5 MILLION later, Lucy the Elephant is now a National Historic Landmark and America's Oldest Roadside Attraction.

Section iconCompany Overview

Headquarters
9200 Atlantic Avenue, Margate City, NJ 08402, US
SIC Code
7999 - Amusement and Recreation Services, Not Elsewhere Classified
NAICS Code
712 - Museums, Historical Sites, and Similar Institutions
Founded
1881
Employees
11-50

Section iconFunding & Financials

  • $1M

    Lucy the Elephant's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Lucy the Elephant's revenue is estimated to be in the range of $1M

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