Strategic Partnerships Luna has an extensive and growing network of health system partners (Duke Health, Adventist Health, Emory Healthcare, Intermountain, Providence, Baylor College of Medicine, University Hospitals) and has recently inked deals with Providence and MercyOne in 2026. This indicates a strong channel for co-marketing, referral-driven growth, and potential enterprise expansion with these systems and their affiliated clinics.

Home-Based Care Push As the leading in-home, tech-enabled PT platform with over 1.2 million visits and 85,000+ patients served, Luna is well positioned to expand into new geographies and payer contracts that prioritize home-based care, telehealth integration, and reduced total cost of care for musculoskeletal conditions.

Clinical & Cost Leadership CMS MIPS recognition for three consecutive years and high patient satisfaction (NPS 88, 99.7% satisfaction) underscore strong outcomes and value. This creates opportunities to engage payers, employer groups, and health plans seeking proven, efficient MSK care delivery models that can reduce costs and improve quality metrics.

Revenue Cycle Scale Recent adoption of MediStreams to power scalable Revenue Cycle operations signals readiness to handle higher volumes and larger enterprise deals. This can enable pursuing multi-site health systems and large employer-sponsored plans with integrated billing and optimal cash flow.

Growth Trajectory Rapid expansion through new partnerships and notable industry recognition (Forbes musculoskeletal care, Fast Company innovation) suggests momentum with growth-ready sales targets in health systems, academic medical centers, and large employer health programs seeking innovative, scalable PT access.