Insights

Strategic branding focus Lustre is a women-led strategic branding and creative agency with a track record of elevating brand positioning, visual identity, and long-term growth systems for enterprise and emerging brands, presenting ongoing opportunities to upsell branding, packaging, and creative retainers.

Ecommerce and retail expansion Client case studies show emphasis on ecommerce ecosystems, go-to-market execution, and retail presence, signaling strong cross-sell potential into ecommerce strategy, packaging, and retail-ready branding for brands expanding into new channels.

High growth client outcomes Recent successes include multi-year growth in revenue and distribution, such as brands achieving nationwide retail placement and significant sales lift, which indicates demand for ongoing strategic partnerships and expanded creative services.

Digital and content systems Deliverables include photography, videography, social content systems, and digital identity guidelines, suggesting opportunities to offer content production packages, social strategy, and scalable brand assets for client campaigns.

Tech-enabled operations Tech stack features Webflow, Google Ads, AWS, and HTTP/3, indicating a comfort with modern digital tooling and potential for selling performance marketing optimization, website redesigns, and scalable digital infrastructure services.

Lustre Tech Stack

Lustre uses 8 technology products and services including Google Ads Conversion Tracking, Adobe Photoshop, gstatic.com, and more. Explore Lustre's tech stack below.

  • Google Ads Conversion Tracking
    Analytics
  • Adobe Photoshop
    Cad & Graphics
  • gstatic.com
    Content Delivery Network
  • Slick
    Javascript Libraries
  • Typeform
    Online Form Builders
  • Webflow
    Page Builders
  • Google
    Search Engines
  • Google Tag Manager
    Tag Management

Lustre's Email Address Formats

Lustre uses at least 1 format(s):
Lustre Email FormatsExamplePercentage
First@lustre.nycJohn@lustre.nyc
100%

Frequently Asked Questions

What is Lustre's official website and social media links?

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Lustre's official website is lustre.nyc and has social profiles on LinkedIn.

How much revenue does Lustre generate?

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As of August 2026, Lustre's annual revenue is estimated to be $10M - $25M.

What is Lustre's NAICS code?

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Lustre's NAICS code is 5414 - Specialized Design Services.

How many employees does Lustre have currently?

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As of August 2026, Lustre has approximately 12 employees across 5 continents, including North AmericaAsiaSouth America. Key team members include Managing Director: W. C.Organization Manager: L. R.Salon Manager: S. J.. Explore Lustre's employee directory with LeadIQ.

What industry does Lustre belong to?

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Lustre operates in the Design Services industry.

What technology does Lustre use?

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Lustre's tech stack includes Google Ads Conversion TrackingAdobe Photoshopgstatic.comSlickTypeformWebflowGoogleGoogle Tag Manager.

What is Lustre's email format?

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Lustre's email format typically follows the pattern of First@lustre.nyc. Find more Lustre email formats with LeadIQ.

When was Lustre founded?

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Lustre was founded in 2016.
Lustre logo

Lustre

Design ServicesNew York, United States11-50 Employees

Lustre is a women-led branding and design agency based in New York City that partners with both enterprise and emerging brands at pivotal moments of opportunity. The firm collaborates with internal teams to sharpen positioning, elevate visual identity, and build the systems that support long-term growth, offering services in brand strategy, visual identity, positioning, eCommerce, packaging design, photography, and videography. With more than ten years of experience, Lustre has completed hundreds of branding engagements across over 200 client partnerships and operates with a senior-led, collaborative approach.

Notable engagements include evolving the brand identity and digital ecosystem for a global swimwear brand, contributing to 20% year-over-year growth and expansion into a second portfolio. Additionally, Lustre developed a full brand world, packaging, and go-to-market creative for a functional beverage brand that achieved national distribution, and created photography guidelines and social content systems for a global coffee brand that drove a 20-fold increase in engagement.

Section iconCompany Overview

Website
lustre.nyc
NAICS Code
5414 - Specialized Design Services
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Lustre's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Lustre's revenue is estimated to be in the range of $10M - $25M

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