Insights

Growth enablement Lustre has a track record of accelerating client growth across branding, packaging, and eCommerce, evidenced by multiple clients achieving double-digit revenue lifts and expanded distribution. This suggests an opportunity to upsell strategic branding and digital ecosystem services to brands entering new markets or scaling product lines.

Retail expansion Several success stories highlight moves into retail channels (Target, Ulta Beauty) and nationwide distribution. Targeting consumer brands planning retail launches or shelf-wide repositions could yield recurring engagements in brand identity, packaging, and go-to-market systems.

Integrated media Lustre offers photography, videography, and messaging alongside branding and packaging, enabling end-to-end creative retainers. This positions them to upsell cross-media production tied to brand launches, social content strategy, and ongoing campaigns for cohesive consumer touchpoints.

Tech-forward Utilizing tools like Webflow, Figma, Notion, and AI-assisted capabilities, Lustre demonstrates modern, efficient workflows for rapid brand development. Potential clients prioritizing digital-first brands and scalable systems may value their tech-enabled approach and streamlined collaboration.

Financial scale opportunity With reported revenue between 10M and 25M and a senior-led, enterprise-ready client base, Lustre is positioned to pursue mid-to-upper tier branding engagements, including large scale refreshes, portfolio repositioning, and long-term retainers with growth-focused brands seeking cohesive brand ecosystems.

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Lustre Tech Stack

Lustre uses 8 technology products and services including Google Ads, Figma, Sketch, and more. Explore Lustre's tech stack below.

Lustre's Email Address Formats

Lustre uses at least 1 email format:
Lustre Email FormatsExamplePercentage
First@lustre.nycJohn@lustre.nyc
100%

Frequently Asked Questions

What is Lustre's official website and social media links?

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Lustre's official website is lustre.nyc and has social profiles on LinkedIn.

How much revenue does Lustre generate?

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As of September 2026, Lustre's annual revenue is estimated to be $10M - $25M.

What is Lustre's NAICS code?

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Lustre's NAICS code is 5414 - Specialized Design Services.

How many employees does Lustre have currently?

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As of September 2026, Lustre has approximately 12 employees across 5 continents, including North America, Asia and South America. Key team members include Propietario: M. J., Empreendedor: L. G. and Organization Manager: L. R. Explore Lustre's employee directory with LeadIQ.

What industry does Lustre belong to?

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Lustre operates in the Design Services industry.

What technology does Lustre use?

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Lustre's tech stack includes Google Ads, Figma, Sketch, Claude by Anthropic, Asana, Notion, Webflow and LinkedIn Sales Navigator.

What is Lustre's email format?

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Lustre's email format typically follows the pattern of First@lustre.nyc. Find more Lustre email formats with LeadIQ.

When was Lustre founded?

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Lustre was founded in 2016.
Lustre logo

Lustre

Design ServicesNew York, United States11-50 Employees

Lustre is a women-led branding and design agency based in New York City that partners with both enterprise and emerging brands at pivotal moments of opportunity. The firm collaborates with internal teams to sharpen positioning, elevate visual identity, and build the systems that support long-term growth, offering services in brand strategy, visual identity, positioning, eCommerce, packaging design, photography, and videography. With more than ten years of experience, Lustre has completed hundreds of branding engagements across over 200 client partnerships and operates with a senior-led, collaborative approach.

Notable engagements include evolving the brand identity and digital ecosystem for a global swimwear brand, contributing to 20% year-over-year growth and expansion into a second portfolio. Additionally, Lustre developed a full brand world, packaging, and go-to-market creative for a functional beverage brand that achieved national distribution, and created photography guidelines and social content systems for a global coffee brand that drove a 20-fold increase in engagement.

Section iconCompany Overview

Website
lustre.nyc
NAICS Code
5414 - Specialized Design Services
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Lustre's revenue is estimated to be in the range of $10M - $25M

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