Global scale Target global procurement and enterprise accounts leveraging MacDermid Performance Solutions’ multinational footprint across more than 50 countries and a large employee base to propose integrated chemical and technical services bundles for electronics, metal finishing, and offshore oil applications.

Electronics leadership Capitalize on leadership in electronics solutions (Alpha Advanced Materials, Alpha Assembly Solutions, Enthone Electronics Solutions) to cross-sell high-performance coatings, packaging, and print chemistry to electronics manufacturers, contract manufacturers, and semiconductor fabs.

Sustainability growth Leverage ongoing sustainability initiatives such as recycling processes for flexographic plates and biodegradable offshore lubricants to open conversations with customers prioritizing environmental performance, waste reduction, and compliant supply chains.

Offshore and energy Promote MacDermid Offshore Solutions and Oceanic EL product lines to offshore oil and gas operators and service providers seeking high-performance, environmentally friendly control fluids and lubricants, including organic and biodegradable options.

Strategic partnerships Position co-development opportunities with Sustainable Solutionz and other waste-management partners to offer end-to-end recycling, waste removal, and circular economy programs that reduce customer footprint and equipment downtime.