Insights

Innovation in Menu Mad Mex's recent launches of plant-based options like the Spicy Vegan Chicken and powered by plants range demonstrate their commitment to healthy, trend-responsive offerings. This positions the company to capitalize on the growing demand for plant-based and health-conscious food options, creating opportunities for collaborations and supply chain enhancements.

Expansion and Partnerships The company's entry into Singapore and Malaysia and strategic partnerships with delivery services such as DoorDash, Uber Eats, and Menulog highlight their focus on expanding market reach and convenience. This opens avenues for developing tailored delivery solutions, regional marketing campaigns, and technology integrations to boost sales volumes in new and existing markets.

Digital Engagement Mad Mex's use of digital platforms and analytics, including Google Analytics and website engagement tools, suggests a data-driven approach to customer insights. There is potential to leverage this technology further for targeted promotions, personalized marketing, and loyalty programs to increase customer retention and order frequency.

Sustainability Focus With a philosophy rooted in fresh, scratch-made food and a strong emphasis on natural ingredients such as avocados and fresh produce, Mad Mex appeals to environmentally conscious consumers. This focus can be expanded through eco-friendly packaging, sustainable sourcing initiatives, and messaging aligned with sustainability trends to attract and retain a loyal customer base.

Market Positioning Mad Mex operates within a competitive segment with mid-sized revenues and employees, emphasizing a unique blend of Mexican, Southeast Asian, and Spanish cuisines. There is opportunity to differentiate further through innovative marketing, targeted local campaigns, and menu customization to strengthen their positioning in a crowded casual dining landscape.

Mad Mex Tech Stack

Mad Mex uses 8 technology products and services including Drupal, MySQL, React, and more. Explore Mad Mex's tech stack below.

  • Drupal
    Content Management System
  • MySQL
    Database
  • React
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • Slider Revolution
    Miscellaneous
  • Elementor
    Page Builders
  • HSTS
    Security
  • Google Analytics
    Web Analytics

Mad Mex's Email Address Formats

Mad Mex uses at least 1 format(s):
Mad Mex Email FormatsExamplePercentage
FirstLast@madmex.comJohnDoe@madmex.com
42%
FLast@madmex.comJDoe@madmex.com
36%
Last@madmex.comDoe@madmex.com
17%
First@madmex.comJohn@madmex.com
5%

Frequently Asked Questions

What is Mad Mex's phone number?

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You can contact Mad Mex's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Mad Mex's official website and social media links?

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Mad Mex's official website is madmex.com and has social profiles on LinkedIn.

What is Mad Mex's NAICS code?

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Mad Mex's NAICS code is 7225 - Restaurants and Other Eating Places.

How many employees does Mad Mex have currently?

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As of April 2026, Mad Mex has approximately 154 employees across 3 continents, including North AmericaOceaniaEurope. Key team members include Founder: E. B.General Manager: A. T.General Manager: B. S.. Explore Mad Mex's employee directory with LeadIQ.

What industry does Mad Mex belong to?

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Mad Mex operates in the Restaurants industry.

What technology does Mad Mex use?

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Mad Mex's tech stack includes DrupalMySQLReactjQuery UISlider RevolutionElementorHSTSGoogle Analytics.

What is Mad Mex's email format?

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Mad Mex's email format typically follows the pattern of FirstLast@madmex.com. Find more Mad Mex email formats with LeadIQ.

Mad Mex

Restaurants51-200 Employees

What is ‘Funky Fresh Cal-Mex’?

Pull up a stool. We just mixed up margaritas with good tequila and fresh squeezed lime juice. Steaks and chicken are on the grill, and we grabbed some tomatoes and jalapeños for big bowls of salsa and guacamole. The tortillas are warm and the beer is cold. Get a big plate of everything and chill out. It’s a summertime, wear your shorts, drink a beer, sweat a little, chill with friends, have a margarita, forget the clock, eat a burrito party. Just a good time. Thanks for coming in.

Funky   
We spin an American food mashup of Mexican, Southeast Asian, and Spanish. We aren’t scared to put fun things together if they taste good.

Fresh   
Sure, there are easier ways to do it. But why would we put frozen food out for our favorite friends? We make just about everything from scratch daily. We believe that the closer we are to the Earth, to picking the vegetables from the field, the better the food.

Cal   
Drawing on West Coast food: healthy, fun, local, experimental. No lard, simple marinades of citrus and spices. And microbrews. The trend that awakened on the West Coast and ignited our passions for good beer made here.

Mex   
Because we love Mexican food. Big flavors, big plates, fire and sunshine, beer and tequila to wash it down. Great flavors. Warm tortillas and big piles of rice and beans. Guacamole!!!!!! Avocados rule Mexico and they rule us. And Mexico is home to tequila, our favorite hooch. Viva la Margarita!

Section iconCompany Overview

Phone number
Website
madmex.com
NAICS Code
7225 - Restaurants and Other Eating Places
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Mad Mex's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Mad Mex's revenue is estimated to be in the range of $10M$25M

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