Insights

Value Meal Potential Introduce cross-promo value meals to franchise partners or corporate clients leveraging the Classic Value Meal concept recently launched, highlighting affordability and speed to drive higher average order value across locations.

Franchise Growth Upsell Leverage Pie Face’s franchising and multi-site expansion experience by offering B2B services such as franchisee recruitment, site selection, and retrofitting support to retailers seeking quick-service scale in similar markets.

Strategic Partnerships Target collaborations with hospitality, convenience store networks, and fuel retailers similar to prior United Petroleum involvement to expand distribution points and extend operating hours beyond core locations.

Brand Premiumism Position Pie Face as a premium yet accessible quick-service pie and coffee brand with emphasis on high-quality, additive-free ingredients to attract health-conscious consumers and business customers seeking dependable, quick meal solutions.

Digital Monetization Enhance monetization through technology-enabled channels by expanding the online ordering, loyalty, and targeted digital marketing partnerships using existing tech stack elements such as WordPress, Google Ads, and Instagram feeds to drive offline footfall.

Pie Face Tech Stack

Pie Face uses 8 technology products and services including Google Ads, RSS, WordPress, and more. Explore Pie Face's tech stack below.

  • Google Ads
    Advertising
  • RSS
    Content Management System
  • WordPress
    Content Management System
  • styled-components
    Javascript Frameworks
  • JSON-LD
    Javascript Frameworks
  • GoDaddy
    Web Hosting
  • Smash Balloon Instagram Feed
    Web Platform Extensions
  • Nginx
    Web Servers

Pie Face's Email Address Formats

Pie Face uses at least 1 format(s):
Pie Face Email FormatsExamplePercentage
First@pieface.com.auJohn@pieface.com.au
46%
First.Last@pieface.com.auJohn.Doe@pieface.com.au
42%
First.MiddleLast@pieface.com.auJohn.MichaelDoe@pieface.com.au
8%
FLast@pieface.com.auJDoe@pieface.com.au
4%

Frequently Asked Questions

What is Pie Face's official website and social media links?

Minus sign iconPlus sign icon
Pie Face's official website is pieface.com.au and has social profiles on LinkedIn.

How much revenue does Pie Face generate?

Minus sign iconPlus sign icon
As of July 2026, Pie Face's annual revenue is estimated to be $1M - $10M.

What is Pie Face's SIC code NAICS code?

Minus sign iconPlus sign icon
Pie Face's SIC code is 2052 - Cookies and Crackers NAICS code is 722 - Food Services and Drinking Places.

How many employees does Pie Face have currently?

Minus sign iconPlus sign icon
As of July 2026, Pie Face has approximately 89 employees across 4 continents, including OceaniaAsiaEurope. Key team members include Executive Chef/R&d Manager/Oversea Partner Support: F. G.Marketing Manager: N. Y.Manager Operations: K. L.. Explore Pie Face's employee directory with LeadIQ.

What industry does Pie Face belong to?

Minus sign iconPlus sign icon
Pie Face operates in the Food and Beverage Services industry.

What technology does Pie Face use?

Minus sign iconPlus sign icon
Pie Face's tech stack includes Google AdsRSSWordPressstyled-componentsJSON-LDGoDaddySmash Balloon Instagram FeedNginx.

What is Pie Face's email format?

Minus sign iconPlus sign icon
Pie Face's email format typically follows the pattern of First@pieface.com.au. Find more Pie Face email formats with LeadIQ.

When was Pie Face founded?

Minus sign iconPlus sign icon
Pie Face was founded in 2003.
Pie Face logo

Pie Face

Food and Beverage ServicesQueensland, Australia51-200 Employees

Pie Face is an Australian quick-service restaurant brand that focuses on pies, pastries and coffee prepared by baristas. The concept began in Bondi, Sydney in 2003 and expanded with a second site in Kings Cross in 2005, followed by franchising from 2008 to support growth. The brand emphasizes high-quality produce and avoids artificial flavours, colours and preservatives in its offerings. It operates from Eight Mile Plains in Queensland and maintains a mid-sized team.

Its menu spans pies, rolls, donuts and coffee, designed to suit multiple dayparts. In May 2026, Pie Face launched a Classic Value Meal priced at 9.95 to offer a full pie combo at a simple, affordable price.

Section iconCompany Overview

SIC Code
2052 - Cookies and Crackers
NAICS Code
722 - Food Services and Drinking Places
Founded
2003
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    Pie Face's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    Pie Face's revenue is estimated to be in the range of $1M - $10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.