Premium handmade appeal Capitalize on Made By Cleo's premium, USA-made pet accessories with a focus on durable materials and seasonal designs. Position as a lifestyle and gift option for pet owners and boutique retailers seeking quality, craft-driven products.

Multi-channel distribution Leverage online direct-to-consumer with wholesale and dropship partnerships, plus opportunities in pet boutiques, adoption centers, and veterinary facilities. Tailor outreach to buyers who value showroom-ready products and easy fulfillment.

Brand visibility Explore co-marketing and wholesale features with high-profile press mentions and influencer opportunities. Offer collaborative campaigns or exclusive lines to augment retailers' assortments and drive footfall online.

Tech-enabled sales Highlight the tech stack integrations (Algolia search, online payments, and analytics) as proof of a smooth, scalable shopping experience for partners and customers. Propose enhanced B2B portals and bulk ordering capabilities.

Growth opportunities With revenue in the sub tens of millions and a lean team, target partnerships with specialty pet retailers and mid-market distributors to accelerate expansion, while offering dropship and private-label options to widen reach.