Influencer Partnerships Leverage MADE's identity as NYC's Cultural and Creative Hub to craft influencer driven campaigns for luxury brands, fashion labels, and travel media. Offer hosted stays, experiential events, and co branded activations at the NoMad hotel to generate earned media and direct bookings. Target PR agencies, influencer networks, and brands seeking authentic NYC experiences; propose a partner package including event planning, influencer outreach, and content rights.

Corporate & Group With 108 rooms, boutique setting, and central NoMad location, MADE is well suited for mid market corporate offsites, executive retreats, and intimate meetings. Create dedicated meeting packages, spaces, catering, and A/V; offer multi night stay plus meeting program bundles and loyalty integration. Expand target list to corporate travel managers, event agencies, and local tech or media firms seeking a unique experiential venue.

Direct Booking Growth The explicit tech stack indicates a strong emphasis on digital marketing and SEO. Propose a go to market plan to optimize direct bookings through SEO improvements, structured data, site performance, and conversion tracking; leverage AdRoll and Google Ads to retarget travelers in NYC and gateway markets; use Siteimprove and Google Search Console to improve visibility and site quality. Offer a white label or co branded digital marketing partnership focusing on direct channel growth and improved profit margins.

Experiential Revenue MADE's boutique, culturally focused positioning invites partnerships around events, art, and pop ups. Propose daytime or evening experiential packages for guests and external attendees, including artist led workshops, pop up activations, or exclusive previews tied to NYC happenings; cross sell experiences with room bookings; monetize events via sponsorships and external ticketing.

Sustainability & Culture MADE's sustainability and local culture emphasis differentiates it in a crowded market. Propose partnerships with local eco conscious suppliers, artists, and cultural institutions to deliver authentic experiences; create sustainable guest programs (green amenities, energy efficiency messaging) to attract eco minded travelers; offer co branded campaigns with cultural partners to position MADE as a destination for conscious luxury travel.