Strategic acquisition Makepositive has been acquired by Nextview Consulting, indicating potential cross-sell opportunities into Nextview's broader Salesforce and digital transformation practice and an expanded client base across Europe.

Strong Salesforce focus Nextview is a leading Salesforce partner with a large, multi-country footprint and a prestigious client list, creating opportunities to position makepositive’s Salesforce consulting strengths within high-profile engagements.

Awarded credibility Nextview’s recent awards as Summit Partner, Data & AI Adoption Partner of the Year, Best Workplace, and Certified B Corporation bolster credibility for joint proposals and can help win larger, enterprise deals.

Expansion momentum Recent acquisitions and European growth, including POLE Consulting, suggest a fast-expanding services footprint and cross-border projects that can benefit from the combined boutique-to-mid-market capabilities.

Data and AI emphasis Recognition in data strategy, governance, and AI adoption signals a market trend and a ripe area to propose joint data-driven transformation offerings, analytics accelerators, and cloud-native solutions.