Procurement Consulting Makro Polska already offers consultancy and trainings to professional clients, creating a natural cross-sell path for procurement optimization, supplier onboarding, and category management.

Regional Reach A 30-store footprint enables localized campaigns, on-site product demos, rapid replenishment, and region-specific supplier partnerships to improve service levels for professional buyers.

Analytics Edge Existing use of Google Analytics and Google Search Console indicates readiness for data-driven sales enablement, including demand forecasting, tailored product recommendations, and dynamic pricing for B2B customers.

Training Revenue Specialist trainings open a recurring revenue stream through ongoing programs, certifications, and value-add services that deepen client engagement and contract longevity.

Partner Ecosystem Formalizing a supplier and service partner program could simplify procurement, enable bundled offerings, and secure favorable terms to improve product availability and margins.