Expansion Opportunity ManagedWay has recently expanded data center facilities in Troy, Michigan and positions itself as a provider of dedicated internet, cloud hosting, and colocation across the US, Canada, and Europe. This suggests opportunities to upsell higher-margin colocation services, cross-sell disaster recovery and managed security offerings to new and expanding clients in the region.

Security Focus With offerings like Managed Defender, Managed Firewall, and Support Shield, there is a clear emphasis on security and 24/7 support. Target potential customers who require robust security postures, regulated industries, or organizations migrating to hybrid cloud who need comprehensive managed security and rapid incident response.

SMB to Mid-market The company size (11-50 employees) and revenue range ($10M-$25M) indicates a focus on small to mid-market businesses. Sales efforts can emphasize scalable infrastructure, cost-effective connectivity, and personalized support to grow with customer workloads without enterprise-level procurement cycles.

Global Reach Serving the United States, Canada, and Europe positions ManagedWay for cross-border data needs and regulatory considerations. Approach organizations with regional data residency, latency requirements, or multi-region DR/BCP plans that could leverage ManagedWay’s global network and data center footprint.

Tech Enablement Adoption of a modern tech stack including SD-WAN, cloud hosting, and a mix of automation and security tools suggests opportunities to offer integrations, API-driven provisioning, and streamlined onboarding for MSPs and IT teams seeking ease of use and rapid deployment.