Strategic Partnerships MRS has a history of strategic partnerships with notable manufacturers and suppliers (Brava Roof Tile, Henry Company, FastenMaster, Advanced Building Products, American Pro Building Products). This presents an opportunity to cross-sell bundled solutions and co-marketing programs to lumber yards, dealers, and home centers that already rely on MRS for curated product lines.
Expanded Outdoor Living The introduction of Trex SunComfortable decking signals a focus on outdoor living solutions. Sales teams can target dealers and yards expanding their outdoor offerings, pairing this new decking line with complementary products (fasteners, underlayment, weatherization, and outdoor living accessories) to drive higher basket size.
Upsell Interior & Weatherization Partnerships with weatherization and performance brands (Henry Company, Brava Roof Tile) point to a strong angle for selling energy efficiency and protective building products. Target customers looking to improve home performance with bundled weatherization kits, roof protection, and durable porch flooring options.
Regional Growth Exclusive strategic partnerships cover multiple Northeast and mid-Atlantic states. Use this regional footprint to identify and pursue local contractor groups, independent lumber yards, and home centers seeking exclusive or prioritized product sourcing, supported by MRS’s 100% inside-stocked inventory.
Digital Enablement MRS utilizes a tech stack including SAP, Shopify, QuickBooks, and Google Cloud, indicating capability to support e-commerce and B2B ordering. Leverage digital catalogs, partner portals, and seamless procurement workflows to streamline wholesale orders and increase repeat business with existing dealers.