Innovative Data Platform Map of Ag offers a trusted global data platform that connects farms and industry, providing real-time, accurate data to inform decision-making across the food supply chain. This focus on technology-driven insights presents opportunities to collaborate with agricultural businesses seeking to optimize operations and sustainability.

Recognition and Growth Recently awarded the Economic Innovator of the Year Regional Scale-up at The Spectator Awards, Map of Ag demonstrates strong market validation and growth potential, making it an appealing partner for organizations seeking innovative, award-winning technological solutions in agriculture.

Strategic Partnerships Partnership with McDonald's to improve sustainability and productivity on UK and Irish beef farms highlights Map of Ag’s ability to engage with large retail and foodservice clients, expanding sales opportunities within the agri-food industry for precision agriculture or farm management solutions.

Expansion through Acquisitions The company's strategic acquisitions of Evidence Group and Precision Decisions expand its data capabilities and industry reach, indicating a growth-oriented approach that could offer partner companies avenues for integration or joint product development in farm data analytics.

Target Market Potential Operating within the mid-market segment with revenues between one and ten million dollars and a workforce of 51 to 200 employees, Map of Ag presents opportunities to upsell scalable, data-driven solutions to similarly sized SMEs or to large enterprise clients looking to enhance their agricultural data management.