Recent Acquisition Expansion Following its acquisition by Mountaingate Capital, March Communications now operates under a broader strategic umbrella, presenting opportunities to offer integrated marketing and public relations solutions that leverage combined resources and expertise.
Innovative AI Initiatives The launch of Walker Sands AI Domain Impact Index demonstrates their focus on cutting-edge AI-driven marketing tools, indicating potential for sales of AI-based marketing technology and consultancy services to clients seeking to enhance PR and demand generation processes.
New Marketing Approach The introduction of Outcome-based Marketing highlights the firm’s shift towards data-driven, results-focused campaigns, opening doors to sell performance analytics, attribution tools, and strategic consulting that align with their outcome-oriented philosophy.
Leadership and Growth With recent appointments of Co-CEOs, Walker Sands is emphasizing leadership stability and growth direction, signaling the need for executive-level marketing services, leadership development solutions, or executive branding partnerships.
Market Positioning Operating in the competitive B2B communications sector with revenue estimates up to $500 million, Walker Sands presents opportunities to target mid to large-sized companies in need of high-impact PR, demand generation, and integrated marketing support amidst a vibrant industry landscape.