Digital Marketing Upgrade A lean, small consulting firm using basic digital tools presents an opportunity to offer an end-to-end digital marketing upgrade with SEO, website optimization, and marketing automation to accelerate client acquisition.

Web Infrastructure Modernization Current hosting with simple tech usage suggests a need for modern, secure, scalable web infrastructure and CMS migration to support expanded services and client engagements.

Ops Enablement As a small team, they can benefit from CRM, project management, and time-tracking integrations to improve project delivery, invoicing, and client reporting.

Local Growth Partnerships Based in Chicago with a compact team, there is a clear opportunity to partner with local SMB networks and industry groups to win mid-market consulting engagements.

Vertical Positioning Explore a vertical go-to-market strategy targeting the lighting and related manufacturing sector, offering operations optimization, procurement, and digital transformation services tailored to this market.