Market Authority, Inc. Email Format

Market ResearchUtah, United States2-10 Employees

Market Authority, Inc. operates in the market research sector, delivering research-driven sales empowerment programs focused on the local media industry. The firm emphasizes translating primary research into actionable strategies that help sales teams advance their close rates, including efforts to engage client salespeople with understanding of their own products. Based in Salt Lake City, Utah, the company has a small team and has conducted a substantial amount of live interviews across multiple countries, aiming to uncover insights that conventional analytics may overlook. The business appears positioned at the intersection of market research and sales enablement, using field data to inform and train client teams. A recent development noted in local and trade coverage involves a leadership change at the city level, reflecting ongoing organizational activity at the company.

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