Market Strategies International Email Format
Market ResearchMichigan, United States1001-5000 Employees
Market Strategies International is a market research firm based in Livonia, Michigan. It merged with Morpace to form Escalent, one of the largest market research organizations in the world. The combined firm employs more than 450 research professionals and focuses on brand, customer experience, product development, and segmentation research, blending primary research with syndicated data, benchmarking, and self-funded studies. It serves many of the world’s top brands across automotive, consumer and retail, energy, financial services, health, technology, and telecommunications. The work supports clients in understanding markets, developing offerings, improving customer experiences, and making informed strategic decisions by integrating primary research with other data sources.