Public affairs strength MRG is a long-established full-service communications and public affairs firm with a track record in political campaigns, policy management, survey research, and crisis management, presenting opportunities to upsell comprehensive PR and government affairs solutions to existing and new political and corporate clients.

Michigan focus With origins and prominence in Michigan and a history of local/state engagement, there is potential to expand civic, corporate, and nonprofit client services across the state by leveraging local networks, policy insights, and charter school/public policy connections.

Mid-market reach Staff size positions MR G as a mid-market firm; revenue in the tens of millions range implies opportunities to tailor bundled services for mid-sized corporate, association, and nonprofit clients seeking agile, personable public affairs and crisis management support.

Digital and data capabilities MRG’s tech stack includes survey capabilities, analytics, and media management tools, suggesting cross-sell options for digital outreach, online polling, crisis monitoring, and content distribution to enhance campaign effectiveness and reputational risk mitigation.

Leadership talent on board Recent leadership additions and a VP of Public Affairs signal opportunities to pitch strategic advisory, policy advocacy, and stakeholder engagement programs to organizations seeking experienced government affairs leadership and credible public messaging.