SAP security focus Markgraf Consulting specializes in SAP security and cloud solutions, signaling opportunities to cross-sell advanced SAP security hardening services, access controls, and cloud-based SAP architectures to existing clients and expansion prospects.

Mid-market scale With 11-50 employees and annual revenue in the 10M-25M range, the firm operates in the mid-market segment, presenting sales opportunities to partner with larger systems integrators or to provide boutique, high-touch SAP security and managed IT services to similar-sized enterprises.

Diverse sector footprint Serving Healthcare, Government, Fire, EMS, Police, and SMBs, there are multiple verticals ripe for expanding managed IT and security offerings, including compliance, data protection, and secure cloud migrations tailored to regulated sectors.

Managed IT growth Beyond SAP, the firm emphasizes comprehensive managed IT services, allowing sales conversations around ongoing IT operations, security monitoring, and continuous optimization engagements with recurring revenue potential.

Industry visibility Recent participation in ASUG Tech Connect 2025 and partnerships indicate a trajectory toward increasing market visibility; this creates opportunities to co-market, joint go-to-market, and accelerate lead generation with event-driven campaigns.