Recent Expansions Marvin has expanded its facilities to Wyandotte, Michigan, and invested $76.5 million in a new manufacturing facility. This presents an opportunity to target customers in the Midwest region who may benefit from the new offerings and services.

Product Innovation With the launch of new products like the Marvin Modern Multi-Slide Door and Elevate Bi-Fold Door, there is an opportunity to engage with architects, builders, and homeowners looking for cutting-edge and customizable window and door solutions.

Industry Recognition Marvin's continuous innovation and industry leadership, as seen in awards like the myMarvin Architect's Challenge, can be leveraged to build credibility and trust with customers seeking high-quality and innovative building materials.

Employee Recognition Recognitions such as the Beckman Scholars for 2023-24, where Marvin employees were acknowledged, can serve as a conversation starter to showcase the talent and expertise behind the company's products, potentially appealing to clients looking for expertise and professionalism.

Color Collection Expansion The introduction of new colors like Gunmetal in the Modern collection indicates Marvin's commitment to meeting evolving customer preferences. This could be utilized as a selling point to target customers seeking trendy and customizable design options for their projects.