Event Growth The Maryland Tourism Coalition runs statewide events including Spring Seminar, Industry Meet Ups and Summits, creating ongoing demand for event registration, sponsorship management, and accessible attendee experiences.

Advocacy Tech As a policy focused coalition engaging elected officials, they could benefit from advocacy CRM, digital campaigning tools, and analytics to measure member engagement and policy impact.

Membership Optimization With a small staff and member driven model, there is an opportunity to streamline membership management, automate renewals, and enhance comms to grow and retain members.

Partnership Monetization Their partnerships with Visit St. Marys and recurring Industry Meet Up events indicate strong partner potential; a sponsorship management platform and partner relationship management solution could accelerate revenue from events and programs.

Inclusive Tourism The inclusive journeys initiative shows an emphasis on accessibility and inclusive travel experiences; opportunities exist for accessibility auditing, inclusive content development, and related services to support event and destination partners.