Acquisition Opportunity MasterIT was acquired by VC3 in 2019, indicating a potential alignment with VC-backed growth and integrated managed IT services. Sales teams can explore cross-sell or up-sell opportunities to expand managed services, security, and continuity offerings within the combined customer base.

Mid-Market Focus Target firms in the 20-500 employee range in the Mid-South with a need for technology-as-a-service, security, 24/7 monitoring, data backup, disaster recovery, and hybrid infrastructure support—areas where masterIT positions itself as a comprehensive MSP.

Security & DR Emphasis With services spanning network security, 24/7 monitoring, data backup and disaster recovery, there is a clear opportunity to bundle premium security assessments, zero-trust enhancements, and ransomware readiness packages for SMBs concerned about cyber risk.

Cloud & Collaboration Stack Technology stack includes AWS, Google Workspace, Office 365, and VMware, suggesting opportunities to expand cloud migration, workspace modernization, and collaboration tooling assessments for efficiency gains and cost optimization.

Financial & Growth Signals Revenue range of 10–25M and recognition as a long-standing MSP provider imply established customer relationships and recurring revenue potential. Leverage case studies and performance credibility to pursue larger contracts, renewals, and expanded service levels.