Maurice Lacroix Email Format

Retail Luxury Goods and JewelryJura, Switzerland51-200 Employees

Maurice Lacroix is a Swiss watchmaker in the retail luxury goods and jewelry sector, based in Saignelégier in the Jura region of Switzerland. The company designs, manufactures, and markets watches, having introduced its first in-house movement in 2006 and expanding to 15 in-house Manufacture calibers. It employs between 51 and 200 people and distributes its watches through roughly 2,200 points of sale. In 2011, DKSH acquired a controlling stake in the Maurice Lacroix group. Recent press coverage notes product and collaboration initiatives, including the Pontos S Solar line launched in 2026, a partnership with Real Betis Balompié in 2026, and a bespoke customization programme developed with Label Noir in 2025.

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