MAXMEDIALAB Email Format

Marketing ServicesNew South Wales, Australia11-50 Employees

MAXMEDIALAB is an advertising services agency based in Sydney, Australia, founded in 2011 by Lynette Phillips, who drew on extensive luxury media experience to create a modern, full-service model. The firm embraces a 360-degree approach, delivering services including public relations, event production, brand activations, media buying, out-of-home advertising, influencer partnerships and campaigns, and social media management. It aims to connect brands with media, creators and a broader global audience across digital and physical spaces, producing work that spans multiple channels.

Its client roster features international luxury brands such as Audemars Piguet, Hermès, Giorgio Armani, Ralph Lauren, Rémy Martin and Penfolds, along with Australian launches for beauty labels like Fenty Beauty, Fenty Skin and Haus Labs, and skincare lines from La Prairie, Avène, Klorane and HydraFacial. In June 2026, MAXMEDIALAB's communications director left the company to join EVH, marking a notable leadership change.

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