Insights

Innovative Microencapsulation Maxx Performance specializes in advanced microencapsulation technologies that extend the shelf life, stability, and bioavailability of sensitive ingredients, offering significant value to food and beverage companies seeking to enhance product quality and appeal.

Growth in Natural & Clean Labels The company's development of preservative-free flavor masking and antioxidant solutions aligns with increasing consumer demand for clean-label, natural products, presenting opportunities to partner with brands focused on health-conscious offerings.

Sustainable Sourcing Maxx Performance's commitment to RSPO guidelines and responsible sourcing practices demonstrates dedication to sustainability, appealing to clients aiming to meet environmental and social responsibility standards in their supply chain.

Market Expansion Potential With a revenue range of $10 million to $25 million and specialized solutions in animal feed, supplements, and bakery applications, there is room for expansion into other functional food sectors and international markets through strategic alliances.

Technology Integration Utilization of digital tools such as cloudflare, Google Tag Manager, and social media insights indicates a digitally savvy approach that can accelerate outreach, lead generation, and customized client engagement in a competitive landscape.

Maxx Performance Inc. Tech Stack

Maxx Performance Inc. uses 8 technology products and services including Linkedin Insight Tag, PHP, Cloudflare Bot Management, and more. Explore Maxx Performance Inc.'s tech stack below.

  • Linkedin Insight Tag
    Analytics
  • PHP
    Programming Languages
  • Cloudflare Bot Management
    Security
  • HSTS
    Security
  • Google Tag Manager
    Tag Management
  • Gravity Forms
    Web Platform Extensions
  • Nginx
    Web Servers
  • Facebook
    Widgets

Media & News

Maxx Performance Inc.'s Email Address Formats

Maxx Performance Inc. uses at least 1 format(s):
Maxx Performance Inc. Email FormatsExamplePercentage
First@maxxperformance.comJohn@maxxperformance.com
56%
First.Last@maxxperformance.comJohn.Doe@maxxperformance.com
22%
Middle@maxxperformance.comMichael@maxxperformance.com
11%
Last@maxxperformance.comDoe@maxxperformance.com
11%

Frequently Asked Questions

Where is Maxx Performance Inc.'s headquarters located?

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Maxx Performance Inc.'s main headquarters is located at 3621 Aerial Way Drive Southwest Roanoke, Virginia 24018 United States. The company has employees across 3 continents, including North AmericaAsiaOceania.

What is Maxx Performance Inc.'s phone number?

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You can contact Maxx Performance Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Maxx Performance Inc.'s official website and social media links?

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Maxx Performance Inc.'s official website is maxxperformance.com and has social profiles on LinkedIn.

What is Maxx Performance Inc.'s NAICS code?

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Maxx Performance Inc.'s NAICS code is 311 - Food Manufacturing.

How many employees does Maxx Performance Inc. have currently?

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As of March 2026, Maxx Performance Inc. has approximately 18 employees across 3 continents, including North AmericaAsiaOceania. Key team members include Founder, President & Ceo: W. S.Senior Director, Sales Marketing: C. S.Quality Control Manager: K. C.. Explore Maxx Performance Inc.'s employee directory with LeadIQ.

What industry does Maxx Performance Inc. belong to?

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Maxx Performance Inc. operates in the Food and Beverage Manufacturing industry.

What technology does Maxx Performance Inc. use?

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Maxx Performance Inc.'s tech stack includes Linkedin Insight TagPHPCloudflare Bot ManagementHSTSGoogle Tag ManagerGravity FormsNginxFacebook.

What is Maxx Performance Inc.'s email format?

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Maxx Performance Inc.'s email format typically follows the pattern of First@maxxperformance.com. Find more Maxx Performance Inc. email formats with LeadIQ.

When was Maxx Performance Inc. founded?

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Maxx Performance Inc. was founded in 2004.

Maxx Performance Inc.

Food and Beverage ManufacturingVirginia, United States11-50 Employees

WE HELP RAW INGREDIENTS REALIZE THEIR TRUE POTENTIAL.

Maxx Performance was founded in 2004 with a simple goal: to extend the useful life of food and feed additive ingredients using microencapsulation technologies and bring about true innovation on behalf of our customers and their consumers.

Whether we use our own ingredients or source them from our collaborators, here are just a few of the ways we’re making an impact:

We innovated the first preservative-free, flavor-masking solution for green tea extract and helped make this in-demand antioxidant a palatable, and profitable supplement

We also have a robust platform in place for stabilizing oxygen-sensitive ingredients like probiotics and enzymes to increase thermal stability and to improve bioavailability and nutrient delivery

In the midst of the growing demand for antibiotic-free meat protein, we’re pioneering the use of microencapsulates to reduce the need for medicated feed additives in animal production

Our leavening system helps bakery manufacturers improve texture, eliminate translucency issues, slow pH transitions and dramatically improve shelf life

For every ton of palm oil and palm kernel oil we use, we pay a voluntary premium to a producer who is operating within the RSPO’s strict guidelines for social and environmental responsibility

Of course, helping customers meet new consumer demands is only half the story. We apply resources to solving other manufacturing challenges too like improving efficiency and speeding time to market. 

You’d be amazed at what microencapsulated ingredients can do.

Section iconCompany Overview

Headquarters
3621 Aerial Way Drive Southwest Roanoke, Virginia 24018 United States
Phone number
NAICS Code
311 - Food Manufacturing
Founded
2004
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Maxx Performance Inc.'s revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Maxx Performance Inc.'s revenue is estimated to be in the range of $10M$25M

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