Market positioning Maya Group serves Fortune 500 and other organizations with marketing communications and product development insights, indicating strong potential for enterprise-focused research partnerships and long-cycle, high-value engagements.

Scale and reach Small to mid-size firm with global qualitative and quali-quant capabilities suggests opportunities to upsell larger, multi-country studies to expand footprint across regions and industries.

Diversified methodologies Offerings include focus groups, IDIs, online video diaries, bulletin boards, journals, and netnographies, enabling cross-methodology packages for comprehensive brand and product research that can be bundled for larger clients.

Technology footprint Current tech stack is limited to legacy tools (Adobe GoLive, MooTools), presenting a chance to propose modern research platforms, data visualization, and mobile-optimized experiences to enhance client delivery and insight speed.

Financial indicators Revenue range ($1M–$10M) signals runway for growth-focused sales opportunities, including strategic partnerships and expanded service offerings that can scale with a growing client base.