Multi-brand scale McCarthy Auto Group operates 9 locations across Kansas and Missouri representing a broad portfolio of brands (Chevrolet, Hyundai, Toyota, Subaru, Honda, Chrysler, Dodge, Jeep, Ram), indicating strong cross-sell potential across new and certified pre-owned inventory and service offerings.

Diverse revenue With activities spanning vehicle sales, financing, service, and four collision centers, there are multiple touchpoints for customer retention, upsell opportunities on maintenance plans, parts, and aftermarket services.

Technology levers The tech stack includes advertising, analytics, CRM/HR tools, and e-commerce capabilities (Microsoft Advertising, Matomo, Shopify, BambooHR, Hootsuite), suggesting opportunities to optimize targeted campaigns, digital financing offers, and online appointment/service scheduling.

Growth potential Revenue is in the sub-$250M range with 201-500 employees, signaling room for scalable deployment of sales programs, expanded financing partnerships, and collaboration with manufacturers to accelerate inventory and customer acquisition.

Community focus Strong community investment and youth development focus can be leveraged for co-branded programs, sponsorships, and CSR-driven sales campaigns that resonate with local buyers and differentiate the dealership network.